Innovation Insights

The B2B Business Growth Blog

Innovation Insights explores the impact of new and emerging concepts in sales, marketing, strategy and leadership for CEOs of growth-driven business-to-business companies.

CEO Profile with Karen Young: Excellence in HR Leadership

Karen-Young-2Karen Young is the founder and president of HR Resolutions, a comprehensive provider of outsourced human resource solutions. She is an award-winning HR professional who carries both the Senior Professional in Human Resources (SPHR) and the Senior Certified Professional (SHRM-SCP) certifications. In this interview, Karen shares her insights on the rapidly changing world of business growth.

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Tags: content marketing, Focus Area: Leadership, sales strategy, professional service firms, business growth strategy, human resources, CEO Profile Series

5 Reasons Why Your Company Needs a B2B Business Consultant Today

why_you_need_a_b2b_business_consultantAs an owner, CEO or senior executive of a business-to-business (B2B) enterprise, you have many objectives to pursue: meeting customer needs, reducing operating costs, improving employee retention, and increasing revenue among others. You've convened internal planning sessions, discussed priorities with the executive team, and convened more than one meeting to try and get some priorities in place. But driving even small changes is proving difficult, and you don't want to risk upsetting core operations while you try to drive improvements. This is an ideal time to bring in a B2B business consultant.
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Tags: marketing strategy, value proposition, Focus Area: Strategy, b2b, business strategy, sales strategy, b2b business growth, succession planning, exit planning

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