Innovation Insights

The B2B Business Growth Blog

Innovation Insights explores the impact of new and emerging concepts in sales, marketing, strategy and leadership for CEOs of growth-driven business-to-business companies.

Driving B2B Sales Results through Sales Assessment

wp_blog_-_strategyfirst_sales_assessmentIn the business-to-business (B2B) environment, the strength of your sales team remains of paramount importance. Equally important, however, is the nature and depth of your sales strategy. As a CEO looking to achieve greater growth in your business, the first thing you want to know is how to improve sales, through a combination of a clear strategy and a strong team.
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Tags: Focus Area: Sales, CRM, sales assessment, sales performance, b2b business growth, revenue generation

3 Ways to Create B2B Sales Training & Coaching that Works

3_ways_to_create_b2b_sales_trainingMaking your business-to-business (B2B) sales team successful requires a combination of adding the right people to the team; equipping them with the right tools for the job; and training and coaching them in the right ways to achieve lasting success.

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Tags: strategy, sales process, sales performance, sales training, sales coaching, sales assessment, Focus Area: Sales

3 Critical Keys to Success in Sales Team Assessment

3_critical_keys_to_sales_team_assessmentEvery CEO, VP of Sales and front-line sales manager knows that you need to regularly assess your team to know where you stand, how they are doing, and what needs to change in order to keep your company growing. But assessing your sales team is a highly personal - and often intensely political - task that most sales leaders loathe to address.

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Tags: strategy, sales process, sales performance, sales assessment, Focus Area: Sales

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