Innovation Insights

The B2B Business Growth Blog

Innovation Insights explores the impact of new and emerging concepts in sales, marketing, strategy and leadership for CEOs of growth-driven business-to-business companies.

Upping Your Virtual Event Game: Creating Experiences that Resonate

It’s no surprise that the pandemic-driven shift from live to virtual events has changed the way we plan, implement, and interact during meetings of all kinds, from weekly sales meetings to large-scale summits.

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Tags: business strategy, engagement, growth strategy, business growth strategy, Zoom, virtual events, online events, participant experience, breakout sessions, event hosts, event organizer, pre-event marketing strategy, post-event follow-up, new business normal, ROI

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