Innovation Insights

The B2B Business Growth Blog

Innovation Insights explores the impact of new and emerging concepts in sales, marketing, strategy and leadership for CEOs of growth-driven business-to-business companies.

CEO Profile with Sylvia Lagerquist: Helping CEOs Understand the Numbers

sylvia_lagerquist_cpaSylvia Lagerquist, CPA is the founder and president of Haines & Lagerquist CPAs, an award-winning, full-service public accounting firm that services clients in a wide range of industries from healthcare and technology to retail and government contracting. In this interview, Sylvia shares some of the key insights she offers to CEOs about business growth.

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Tags: Focus Area: Leadership, b2b, accounting firm, information technology, cpa, professional service firms, business growth strategy, CEO Profile Series

How Accounting Firms Can Benefit from a B2B Business Growth Consultant

how_accounting_firms_can_benefit_from_a_b2b_business_growth_consultantThe public accounting sector is at a crossroads. Business clients are accustomed to the rituals of tax time, but confused about tax planning and frustrated by other compliance issues. In the meantime, CPAs are running through a seasonal shift in billable work centered on tax season almost as dramatic as retail stores at the holidays. At the same time, the opportunity clearly exists for the principals of proactive, market-focused accounting firms to partner with a B2B business growth consultant and develop new growth opportunities, by focusing on these priorities:

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Tags: Focus Area: Strategy, business strategy, b2b business growth, selecting a business consultant, competitive differentiation, accounting firm, market positioning, cpa

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