Innovation Insights

The B2B Business Growth Blog

Innovation Insights explores the impact of new and emerging concepts in sales, marketing, strategy and leadership for CEOs of growth-driven business-to-business companies.

How Professional Services Firms Can Benefit from a B2B Business Growth Consultant

how_professional_services_firms_can_benefit_from_a_b2b_business_consultantThe professional services industry is a highly complex and rapidly changing sector. As the principal, senior partner or CEO of a business-to-business professional services company, you’re constantly looking for new ways to enhance growth and build new revenue streams, whether you lead a staffing company, insurance firm, outsourcing provider, property management company, HR services firm, IT systems integrator or an A/E/C business. Working with a B2B business growth consultant, you can drive new revenue by focusing on these priorities:

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Tags: Focus Area: Strategy, business strategy, b2b business growth, selecting a business consultant, competitive differentiation, market positioning, professional services marketing, professional service firms

How Commercial Real Estate Firms Can Benefit from a B2B Business Growth Consultant

how_commercial_real_estate_firms_can_benefit_from_a_b2b_business_growth_consultantThe field of commercial real estate (CRE) is in the midst of considerable change due to a combination of factors. User behavior is changing – for example, companies are moving from closed workspaces to open offices. The financial environment is shifting – project packaging is challenging, yet opportunities are strong. And market fundamentals are evolving – mixed-use is in, single-use is out, and yet zoning laws and planning goals are not keeping up. In the midst of this, CRE firms who work with a B2B business consultant can achieve significant growth by focusing on these priorities:

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Tags: Focus Area: Strategy, business planning, business strategy, commercial real estate, construction, a/e/c, b2b business growth, competitive differentiation, market positioning

How Technology Companies Can Benefit from a B2B Business Growth Consultant

how_technology_companies_can_benefit_from_a_b2b_business_growth_consultantThe technology sector is undergoing rapid change, and it is challenging for many companies to maintain a strong market position while also identifying and pursuing new directions. By sharpening their focus and defining new opportunities, technology companies working with a B2B business growth consultant can achieve and sustain new revenue by focusing on these priorities:

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Tags: Focus Area: Strategy, business strategy, startup, b2b business growth, it industry, selecting a business consultant, competitive differentiation, market positioning, technology

How Accounting Firms Can Benefit from a B2B Business Growth Consultant

how_accounting_firms_can_benefit_from_a_b2b_business_growth_consultantThe public accounting sector is at a crossroads. Business clients are accustomed to the rituals of tax time, but confused about tax planning and frustrated by other compliance issues. In the meantime, CPAs are running through a seasonal shift in billable work centered on tax season almost as dramatic as retail stores at the holidays. At the same time, the opportunity clearly exists for the principals of proactive, market-focused accounting firms to partner with a B2B business growth consultant and develop new growth opportunities, by focusing on these priorities:

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Tags: Focus Area: Strategy, business strategy, b2b business growth, selecting a business consultant, competitive differentiation, accounting firm, market positioning, cpa

How Law Firms Can Benefit from a B2B Business Growth Consultant

how_law_firms_can_benefit_from_a_b2b_business_growth_consultantThe legal services industry is in the midst of dramatic change. Major firms have experienced radical restructurings while others have disappeared entirely. The traditional partner/associate model is under fire from more nimble and flexible business models. Technology, offshoring for some services and a glut of new lawyers are creating a future talent crisis while undercutting margins in the short-term. The best way to respond to these challenges is to reposition and innovate with better strategies for firm growth. Working with a B2B business growth consultant, law firms can find new opportunities by focusing on these priorities:

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Tags: Focus Area: Strategy, b2b business growth, selecting a business consultant, competitive differentiation, market positioning, law firms, attorneys, law firm marketing

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