In his groundbreaking, impeccably researched book, The Checklist Manifesto: How to Get Things Right, Atul Gawande thoroughly examines and uncovers the enormous strategic value of the lowly checklist. The author, an award-winning surgeon and health policy researcher at Boston’s Brigham & Women’s Hospital, convincingly demonstrates that strict, precise, intensive adherence to detailed procedures is often the literal difference between life and death.
Innovation Insights
The B2B Business Growth Blog
Innovation Insights explores the impact of new and emerging concepts in sales, marketing, strategy and leadership for CEOs of growth-driven business-to-business companies.
Tags: Focus Area: Strategy, business strategy, business execution, business growth strategy, Business Growth Series, Chief Operating Officer, operations, checklist, quality management
Effective negotiation can mean the difference between a successful business deal and a missed opportunity. How can you enhance your negotiation skills and plan the strategy behind your next negotiation more effectively? We sat down with attorney Ellen Kandell, President of Alternative Resolutions LLC and a leading expert on negotiation, to learn more.
Tags: Focus Area: Leadership, b2b, business strategy, mergers and acquisitions, CEO Knowledge Series, negotiation
Trademark law is critical to an effective business growth strategy, and a trademark is one of the most valuable brand assets that a busines can develop. In the B2B market, companies need to invest in trademark strategy and protection whether they provide products or deliver services. We recently sat down with attorney Josh Gerben of Gerben Law Firm, a nationally recognized, award-winning trademark law firm, to discuss what every CEO should know about trademarks.Tags: marketing strategy, brand strategy, Focus Area: Marketing, business strategy, trademark law, registered trademark, intellectual property, brand protection, CEO Knowledge Series
Angela Franco is a dynamic, energetic and accomplished business and civic leader. As the President & CEO of the Greater Washington Hispanic Chamber of Commerce, she has moved to solidify and strengthen the role of Hispanic businesses and entrepreneurs. She has been honored as one of the 50 Most Powerful U.S. and International Business Executives by Minority Enterprise Advocate, she was recognized as a leading Minority Business Leader by the Washington Business Journal and she is a 2013 graduate of Leadership Greater Washington. We asked Angela to share about her experiences as the leader of a dynamic business organization in the nation's capital, and as a client of Wendt Partners.
Tags: CRM, Focus Area: Leadership, business strategy, strategic planning, executive communication, customer relationship management, board development, minority business, CEO Profile Series
Kathy Clark is a visionary leader with a history of innovation in the technology industry. As the co-founder of Landmark Systems, she built the firm from a two-employee startup to a 330-employee, $60 million enterprise later sold to ASG Software. Kathy has served as board chair of the Northern Virginia Technology Council (NVTC), as well as on the boards of George Mason University, Shenandoah University and the Virginia Foundation for Independent Colleges. She has been named both a KPMG Entrepreneur of the Year and Ernst & Young Entrepreneur of the Year. Most recently, Kathy served as President & CEO of Smarthinking, Inc. We recently caught up with Kathy to learn about her entrepreneurial journey, her insights on business and her experience working with Wendt Partners.
Tags: Focus Area: Leadership, business strategy, executive communication, exit strategy, b2b business growth, competitive differentiation, market positioning, technology, NVTC, Pearson Education, strategic sale, CEO Profile Series
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