Innovation Insights

The B2B Business Growth Blog

Innovation Insights explores the impact of new and emerging concepts in sales, marketing, strategy and leadership for CEOs of growth-driven business-to-business companies.

CEO Profile with Karen Young: Excellence in HR Leadership

Karen-Young-2Karen Young is the founder and president of HR Resolutions, a comprehensive provider of outsourced human resource solutions. She is an award-winning HR professional who carries both the Senior Professional in Human Resources (SPHR) and the Senior Certified Professional (SHRM-SCP) certifications. In this interview, Karen shares her insights on the rapidly changing world of business growth.

read more

Tags: content marketing, Focus Area: Leadership, sales strategy, professional service firms, business growth strategy, human resources, CEO Profile Series

The Difference Between a Growing Business and a Growth-Driven Business

growing_business_growth-driven_businessThere's no doubt that in our business culture, we widely recognize and celebrate growth. From the Fortune 100 to the Inc. 500, the recognition of growth as a core value of business is deeply established. But growth is not guaranteed.

read more

Tags: sales performance, Focus Area: Strategy, revenue generation, business growth strategy, CEO Readiness Series, sales-marketing alignment

What Every CEO Needs to Know about Workplace Strategy

carr_workplacesIn developing a business growth strategy, every CEO needs to see the workplace as a strategic asset. Creating and fostering the right work culture may involve reconfiguration of current space, offering coworking opportunities, anticipating rapid entry into new markets or supporting a distributed workforce. We sat down with Angie O'Grady, president of Carr Workplaces, to discuss important workplace considerations for CEOs as they plan for growth.
read more

Tags: Focus Area: Strategy, employee culture, office business centers, coworking, business growth strategy, CEO Knowledge Series, office space, workforce development, workplace design, collaboration

What Every CEO Needs to Know about Alternative Dispute Resolution

dispute_resolutionEffectively managing conflicts is an essential skill for every CEO, especially in the complex business environment companies face today. The marketplace is littered with businesses who were seriously damaged or, worse yet, brought to failure by ineffective management of disputes or disagreements, whether they be arguments among business owners or shareholders; grievances presented by employees; or hostile actions pursued by unsatisfied customers. One powerful tool for responding effectively to conflicts is alternative dispute resolution. We asked attorney Ellen Kandell, President of Alternative Resolutions LLC, to provide an essential overview of what every CEO should know about ADR.

read more

Tags: Focus Area: Leadership, leadership strategy, business growth strategy, CEO Knowledge Series, dispute resolution, mediation, arbitration

What Every CEO Needs to Know about Competitive Intelligence

competitive_intelligence_strategyIn today's marketplace, developing an effective strategy to respond to changes in the competitive environment is one of the most critical challenges facing many companies. A powerful tool that can be used to overcome this is competitive intelligence (CI). While there are many practices and techniques associated with performing market and busines research, CI is a formally structured professional approach that achieves consistent, usable results. We asked Rhonda Kleiman, founder of the Rhonda Kleiman Group LLC, to share with us her insights on competitive intelligence strategy for CEOs.

read more

Tags: marketing strategy, Focus Area: Strategy, competitive differentiation, market positioning, market opportunity assessment, business growth strategy, CEO Knowledge Series, competitive-intelligence

View Overview Video

Download Free Guide

Subscribe by Email

Follow Us

View Posts by Focus Area

Most Popular Posts

Browse by Tag