Innovation Insights

The B2B Business Growth Blog

Innovation Insights explores the impact of new and emerging concepts in sales, marketing, strategy and leadership for CEOs of growth-driven business-to-business companies.

How Technology Companies Can Benefit from a B2B Business Growth Consultant

how_technology_companies_can_benefit_from_a_b2b_business_growth_consultantThe technology sector is undergoing rapid change, and it is challenging for many companies to maintain a strong market position while also identifying and pursuing new directions. By sharpening their focus and defining new opportunities, technology companies working with a B2B business growth consultant can achieve and sustain new revenue by focusing on these priorities:

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Tags: Focus Area: Strategy, business strategy, startup, b2b business growth, it industry, selecting a business consultant, competitive differentiation, market positioning, technology

How Accounting Firms Can Benefit from a B2B Business Growth Consultant

how_accounting_firms_can_benefit_from_a_b2b_business_growth_consultantThe public accounting sector is at a crossroads. Business clients are accustomed to the rituals of tax time, but confused about tax planning and frustrated by other compliance issues. In the meantime, CPAs are running through a seasonal shift in billable work centered on tax season almost as dramatic as retail stores at the holidays. At the same time, the opportunity clearly exists for the principals of proactive, market-focused accounting firms to partner with a B2B business growth consultant and develop new growth opportunities, by focusing on these priorities:

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Tags: Focus Area: Strategy, business strategy, b2b business growth, selecting a business consultant, competitive differentiation, accounting firm, market positioning, cpa

How Law Firms Can Benefit from a B2B Business Growth Consultant

how_law_firms_can_benefit_from_a_b2b_business_growth_consultantThe legal services industry is in the midst of dramatic change. Major firms have experienced radical restructurings while others have disappeared entirely. The traditional partner/associate model is under fire from more nimble and flexible business models. Technology, offshoring for some services and a glut of new lawyers are creating a future talent crisis while undercutting margins in the short-term. The best way to respond to these challenges is to reposition and innovate with better strategies for firm growth. Working with a B2B business growth consultant, law firms can find new opportunities by focusing on these priorities:

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Tags: Focus Area: Strategy, b2b business growth, selecting a business consultant, competitive differentiation, market positioning, law firms, attorneys, law firm marketing

How IT Firms Can Benefit from a B2B Business Growth Consultant

how_it_firms_can_benefit_from_a_b2b_business_consultantPerhaps no industry has changed more in the last ten years than information technology (IT). Companies that were providing Windows 95 desktop support and local-area network (LAN) upgrades are now in the midst of cloud migrations and questions about bring-your-own-device (BYOD) policies. For competitively-minded IT firms and their CEOs, working with a B2B business growth consultant can empower them to drive growth in new ways, when they focus on the following priorities:
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Tags: Focus Area: Strategy, business strategy, b2b business growth, it industry, selecting a business consultant, competitive differentiation, information technology, market positioning

How Manufacturing Companies Can Benefit from a B2B Business Growth Consultant

how_manufacturing_companies_can_benefit_from_a_b2b_business_growth_consultantThe manufacturing industry is as challenging today as it has ever been. Material and transportation costs continue to rise. The pool of available, trained and experienced labor for many manufacturing jobs continues to shrink. Taxes and fees on facilities, materials and transactions eat at profits. And competition (both onshore and offshore) is growing. In the midst of this, nimble and proactive CEOs in the manufacturing industry can find new opportunities by partnering with a B2B business growth consultant on the following priorities:
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Tags: marketing strategy, Focus Area: Strategy, business strategy, b2b business growth, selecting a business consultant, competitive differentiation, market positioning, industrial market, manufacturing

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