Innovation Insights

The B2B Business Growth Blog

Innovation Insights explores the impact of new and emerging concepts in sales, marketing, strategy and leadership for CEOs of growth-driven business-to-business companies.

The Top 25 Business Growth Blogs and Resources for B2B CEOs

Top_25_B2B_Growth_Blogs_7.7.2014Through my experience working with executives, I have learned that it is essential for CEOs to have the opportunity to engage in meaningful conversations with peers and thought leaders. Leadership can be inherently lonely at the top. Rapidly evolving technology, however, is changing the way we do business by providing executives with platforms to engage one another as thought leaders around key issues. This new business landscape empowers CEOs with the information and resources necessary to make informed decisions in a timely manner.

read more

Tags: blog strategy, Focus Area: Leadership, b2b business growth, business growth strategy

Why Every B2B CEO Should be Active on Social Media

B2B_CEO_SOCIAL_MEDIA_BLOG_7.7.2014In the past, executives were privy to more information about their company’s products and services than any other stakeholder. The advent of social media, however, is compelling executives to adapt their role in order to remain knowledgeable and competitive in the market. Some of the largest B2B discussions are now taking place online through social media outlets like LinkedIn, Pinterest, Facebook, SlideShare and Twitter

read more

Tags: brand strategy, brand identity, social media, Focus Area: Leadership, b2b, communication, business leadership, leadership strategy, b2b business growth

5 Ways You Can Begin Achieving Social Selling Results Now

social_selling_teamDigital business has evolved rapidly over the last decade. From the early days of companies establishing websites as their digital storefronts to entire departments focused on building and maintaining online communities, digital continues to change and evolve as a core business function. In particular, the new digital business landscape has forced sales teams to evolve to stay in tune with a rapidly changing sales environment.

read more

Tags: sales performance, social media, online marketing, Focus Area: Sales, business leadership, social selling

What One Social Entrepreneur Learned About the Buyer's Journey

patrick_social_entrepreneur_inbound_marketing_blog_smallBefore joining Wendt Partners, I co-founded an education travel company offering university students, faculty, and young professionals full-immersion programs in rural Africa and South America. My experience working with this young company enabled me to gain insights into what it really takes to grow a business, focusing on marketing strategies and action plans that result in growth.

read more

Tags: marketing strategy, online marketing, Focus Area: Marketing, inbound marketing, b2b business growth, social entrepreneurship

View Overview Video

Download Free Guide

Subscribe by Email

Follow Us

View Posts by Focus Area

Most Popular Posts

Browse by Tag