
Innovation Insights explores the impact of new and emerging concepts in sales, marketing, strategy and leadership for CEOs of growth-driven business-to-business companies.
Tags: Focus Area: Leadership, CEO Knowledge Series, corporate culture, gen-y, emerging workforce, organizational development, millennials, employee onboarding, effective management
According to The Wall Street Journal, USA Today and other news organizations, corporate America is losing its taste for Chief Operating Officers (COOs). In fact, the trend toward eliminating the position is so dramatic that the Journal declared that we need to "Add COOs to the Endangered Species List". What does this shift mean for your business?
Tags: Focus Area: Leadership, executive communication, business execution, business growth strategy, CEO Answers Series, COO, Chief Financial Officer, CFO, Chief Operating Officer
Tags: CRM, Focus Area: Strategy, business software, marketing automation, customer relationship management, salesforce.com, hubspot, business growth strategy, sales effectiveness, CEO Answers Series, email marketing, stages of growth
Tags: marketing strategy, brand strategy, Focus Area: Marketing, business strategy, trademark law, registered trademark, intellectual property, brand protection, CEO Knowledge Series